Business English >> Elementary Vocabulary >> Advertising Matching Exercise

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Elementary Vocabulary

Advertising Matching Exercise

Match the definitions with their corresponding terms by writing the correct number in each blank.

Terms:

  1. Target Audience
  2. Slogan
  3. Logo
  4. Label
  5. Campaign
  6. Brand
  7. Billboard
  8. Advertising

Match these descriptions:

  1. Did you see that TV commercial for the new soda? That's a really catchy way of telling people about it. ____
  2. I always buy this type of cereal because I trust their name; they make good stuff. ____
  3. Check the back of the box for the list of ingredients; it's always written on there. ____
  4. On my way to work, I saw a huge sign by the road showing the latest smartphone. ____
  5. Their symbol is really famous; you know the shoes just by seeing that check mark. ____
  6. They really know who they want to sell to - mostly young people who like sports. ____
  7. Their catchphrase 'Just Do It' is so well-known, everyone remembers it. ____
  8. They're doing a whole set of ads, online stuff, and events to introduce their new product. ____

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